Flavor: The first few times I chewed Stride Spark Kinetic Mint I was really impressed, but the more pieces I chomp upon, the scarier this gum becomes. Not only is the gum infused with vitamins, it also seems to be infused with a blend of spices, or chemicals, or some other weird substance that causes the mint to have a “peppery” feel to it. It’s reminiscent of the “electric” sensation I felt with Wrigley’s 5 Prism. I find that if I leave the gum in one place for too long, I start to feel a weird tingling sensation that quickly turns to burning. Maybe that’s the “spark” that Stride is going for with this, but it’s really quite unsettling. That being said, it’s an adequate mint that does freshen the breath.
Texture: Aside from the aforementioned burning sensation, the texture of this gum is really fantastic. No complaints from first chew to wad disposal, it’s pliable and has some meatiness to it.
Presentation: Cute, I suppose. Nothing about the packaging really calls out to me. It’s a standard Stride wallet pack featuring the recognizable “S” logo on a semi-shiny silver background with some “electric” graphics. Seems like a wasted opportunity to do something really cool, graphically.
Overall: The package claims that “Vitamins B6 and B12 help release energy in the body.” That’s a nice enough claim, and all… but really? What does that even mean? There’s not even any indication on the pack how much of these vitamins the gum contains. With the rush of health-infusion gums hitting the market as of late, I really think that these manufacturers need to go above and beyond to stand out from the rest of the pack. Now don’t get me wrong, it’s a fun chew and I certainly don’t hate it, but after the whole “Shift” episode, they really needed to step out of the gate with something phenomenal, and this isn’t it. At least it’s not as bad as Trident Vitality.
Rating: ooo (three gumballs)