Flavor: The newest addition to the Orbit Mist family is the sweet-tart Raspberry Lemon Dew. When I offered a piece of this gum to my husband, he refused it, saying that raspberry lemonade “isn’t a flavor gum should be.” Au contraire, mon ami. The Orbit Mist line prides itself on being the “wettest gum in the world,” and its packaging proudly calls out “a hydrating sensation.” What’s more hydrating on a hot summer day than a nice tall glass of lemonade? The flavor here is spot-on, it’s like they took the chemical flavor profile of a canister of Country Time powder and added chicle to it. It’s really fantastic, starts out strong and then fades to be very mellow, but never loses its tang completely.
Texture: Near perfection. As noted many times previously, I’m a big fan of “crunchies” in gum in whatever form, and the micro-bursts(tm) provide just the right amount of grit before dissolving themselves into the gum. The wad itself is soft and pliable, and lends itself greatly to cracking and snapping. It even blows pretty good bubbles if you stick with it.
Presentation: The graphic design on the Orbit Mist line is pleasing to the eye, generally. They get their “hydrating” message across in an effective way by incorporating subtle “ripples” in the cool blue semi-metallic inks. The purple and yellow in the circular “burst” touting the flavor work surprizingly well together, and the little raspberry-lemon icons are charmingly cartoonish.
Overall: The packaging here really lets you know what to expect, and the gum does not let you down. I bought a single pack of this gum about a week ago and it was gone within two days, and I recently replenished my supply with a 3-pack, and have chewed through half of it before finally sitting down and writing this review. It’s a gum I find myself reaching for and popping stick after stick in my mouth. I think this, along with Orbit’s new Perfect Peach (to be reviewed next week) are going to be my “summer gums” this season. It’s just right.Rating: ooooo (five gumballs)